Markets

Prices 21 hours ago

All markets

Insights by Mike · BUILD Academy

Turn a business idea into a plan you can defend.

Practical courses that work through the decisions and numbers that decide whether a business survives — with your own figures, saved as you go, and Lebanon-specific setup steps that name their sources.

  • Built on your own numbers
  • Sources and verification on every Lebanon claim
  • Documents generated from your work
A founder’s desk with a notebook, laptop and coffee, set up for planning a business
Courses open
2
Lessons written
29
Downloadable resources
33
Price during early access
Free

Who it is for

For people about to commit real money.

The courses are written for founders and small-business owners, especially in Lebanon, who want to test a plan on paper before testing it with their savings.

  • You have an idea and want to know whether the numbers work before committing money.
  • You are about to sign a lease, order stock or leave a job, and want a plan you can defend.
  • You already trade informally and want to put the business on a sound footing.
  • You want Lebanon-specific setup steps — with their sources and how firmly they are verified.

Probably not for you if you want

  • Anyone looking for guaranteed income or a ready-made business.
  • Legal, tax or investment advice for your specific situation — the lessons tell you when to get it.

How a lesson works

Every lesson ends with something done.

A lesson is complete only when its exercise is saved, its knowledge check is passed and its checkpoint is confirmed. Opening a page is not progress.

  1. 01

    Learn

    A clear explanation, the mistakes people make, and what is different in Lebanon — with its source.

  2. 02

    See it worked

    A worked example, run through the same calculator you will use.

  3. 03

    Do it for your business

    An exercise and a calculation with your own figures, saved as you go.

  4. 04

    Check your understanding

    A short knowledge check, graded with an explanation for every answer.

  5. 05

    Checkpoint

    A practical checklist and rubric, so you know the step is really done.

Courses

Start with the Foundation, then specialise.

The Business Foundation is the base every course builds on. Online Business is open now; three more specialisations are being written and are marked as such.

A founder’s desk with a notebook, calculator and laptop open on a financial plan

Start here

Open · free during early access

Business Foundation

A costed, funded and sequenced plan for your business, built from your own numbers.

7 modules · 15 lessonsAbout 15 hoursIntroductory
A laptop and notebook on a desk, set up for planning an online business

Lower capital

Open · free during early access

Online Business

Order economics you can trust, from niche and channel to delivery, returns, payment delays and invoices.

7 modules · 14 lessonsAbout 13 hoursIntermediate
A café counter with an espresso machine, seen from the customer side

Operations-heavy

In development

Coffee Shop / F&B

A café concept turned into a costed, permitted and operational opening plan — before the lease is signed.

7 modules · 16 lessonsIntermediate
Stacked shipping cartons in a warehouse, ready for distribution

Working-capital focus

In development

Trading & Importing

Source, land, price and finance products starting from what a unit really costs on your shelf.

7 modules · 14 lessonsIntermediate
A prepared event space with staging and seating before the doors open

Project-based

In development

Events Business

An event planned to make money — worked out before the venue contract is signed.

7 modules · 14 lessonsIntermediate

Compare all courses

Business Foundation

Seven modules, from the offer to the launch.

15 lessons, about 15 hours including practical work.

  1. Module 1

    Idea and concept

    What the business sells, to whom, and why they would pay for it.

  2. Module 2

    Market validation

    Evidence the demand exists before money is committed to it.

  3. Module 3

    Startup budget

    Every cost to open, what it costs to run each month, and how the opening is funded.

  4. Module 4

    Pricing and unit economics

    What each sale contributes once every per-sale cost is counted.

  5. Module 5

    Cash and break-even

    How much must be sold, and how long the money lasts.

  6. Module 6

    Lebanon setup

    Registration, tax position and the permits your activity triggers.

  7. Module 7

    Launch plan

    The sequence, the dates and who is responsible for each step.

See every lesson

Specialisation · open now

Online Business

Order economics you can trust, from niche and channel to delivery, returns, payment delays and invoices.

Enrolling in Online Business includes the Business Foundation, because it reuses figures you save there — fixed costs, contribution and your VAT position.

About the course
  • Offer and positioning. What you sell, to whom, and why they buy it from you rather than a marketplace.
  • Channel and platform. What being online costs every month, and how your channels turn attention into orders.
  • Unit economics. Price against product cost, delivery and payment fees, one order at a time.
  • Payments and collection. How customers pay, and when the money actually reaches you.
  • Fulfilment and returns. Couriers, delivery policy, refused parcels and the cost of a return.
  • Acquisition and retention. The most you can pay to win a customer, and why the second order matters more.
  • Policies, invoices and launch. Customer-facing policies, invoices and VAT, and the plan to launch.

Try it

How many sales before the rent is paid?

This is the same break-even calculation the lessons use. Change the figures and watch the answer move.

Live example

Coffee shop break-even

Rent, salaries, utilities — what you owe before a single cup is sold.

What the average ticket leaves behind once the cup, milk and beans are paid for.

Break-even customers3,200 / monthAbout 124 customers on each of 26 open daysCovering US$8,000.00 of fixed costs

An illustration, not a plan. The real version inside BUILD uses your own menu, your own costs and your own opening days, and saves the result to your business file.

Your business file

Type a figure once. Every later lesson uses it.

Your fixed costs feed break-even; break-even and your revenue estimate feed the cash-flow forecast; the Online course picks up your Foundation figures. When an earlier figure changes, the lessons that used it tell you, so nothing silently goes out of date.

  • Saved to your account and available on any device.
  • Edit history for every saved figure, and named snapshots of the whole file.
  • Export everything, or delete it, whenever you choose.

Downloads

Documents built from your own work.

18 resources in the Foundation and 15 in Online Business, as Word document, Excel workbook, CSV and PDF — each generated from what you saved, with its assumptions, date and sources, never a blank template.

  • Offer statement

    Word document · Your customer, product and reason to choose you, in one page you can edit.

  • Market estimate

    Excel workbook · The bottom-up estimate with each input and its formula.

  • Alternatives and first-price check

    Excel workbook · Your alternatives, their prices, and the margin and markup of your first price.

  • Customer interview log

    CSV · Your conversation notes as a table for any spreadsheet.

  • Validation summary

    PDF · Interest and commitment from your conversations, and what they tell you.

  • Revised market estimate

    PDF · Your estimate after validation, compared with the first one.

  • Startup budget

    Excel workbook · Every opening cost, with contingency, as a live workbook.

  • Fixed-cost schedule

    Excel workbook · Monthly fixed costs, annual total and the daily cost before the first sale.

The Lebanon layer

Every claim about Lebanon says how sure it is.

Registration, VAT and permit steps are drawn from official sources where they exist. Each carries one of six labels, the authority responsible and the date it was last reviewed. Where a requirement could not be confirmed, the lesson says so and tells you who to ask — it never turns an open question into an instruction.

Educational guidance, not legal or tax advice. Confirm your own filings with the authority or a qualified adviser.
  • A current official source states this directly.Officially verified
  • An official source exists, but its dates, fees or steps may be out of date. Confirm before acting.Verified with qualification
  • Decided by your municipality. There is no single national rule.Municipality dependent
  • Depends on your product, sector or activity.Activity dependent
  • Needs review by a Lebanese lawyer or accountant before you rely on it.Pending professional review
  • No sufficient public source was found. Get written confirmation from the authority.Pending authority confirmation

Free lesson, no account needed

Margin, Markup and the Price You Set

Why “30% on top” is not a 30% margin, how to price from the margin you need, and a calculator to test your own price. Read the whole lesson before deciding anything.

Open the free lesson

Capstone

My Launch-Ready Business File

The course ends by assembling what you built into one file, section by section, with a short summary in your own words. You can submit it for review.

  1. 01

    Offer and market

    Who buys, what they get, why they choose you, and the market estimate you are planning with.

  2. 02

    Evidence from customers

    What your conversations showed, how many committed, and how that changed your estimate.

  3. 03

    Costs and funding

    Your startup budget, monthly fixed costs, what you need in total and how the gap is closed.

  4. 04

    Price and contribution

    Your price, its margin, and what each sale contributes after every per-sale cost.

  5. 05

    Break-even and cash

    Sales needed to break even, whether your capacity allows it, and your lowest cash point in the downside case.

  6. 06

    Legal form and VAT

    The form you are considering, what your lawyer or accountant still needs to confirm, and your VAT position.

  7. 07

    Launch and the first ninety days

    Your launch sequence and date, the numbers you will review each week, and the triggers you set in advance.

Certificate of completion

Finish the work, and it can be verified.

Complete every required lesson and submit your capstone, and you can issue a certificate of completion with your name and a public verification link.

It is not accredited. It is not a diploma, a licence or a professional qualification, and it does not say otherwise.

Who wrote it

Mike Sader

Portrait of Mike Sader

Mike holds a Master’s in Finance from Saint-Joseph University of Beirut, where he graduated as valedictorian (Major de Promotion). He then spent around four years in external audit at a Big Four firm in Beirut, working across banking, energy and management services.

Audit is the habit of opening a business up and asking where each number came from. The courses teach that habit, applied to your own plan.

More about Mike

Early access

No testimonials yet — honestly.

The Academy has just opened, so there are no learner reviews to show, and none will be invented. Early learners can report anything that is unclear or wrong from inside every lesson.

In development: Coffee Shop / F&B, Trading & Importing, Events Business. No release dates are promised.

Questions

What does it cost?

Nothing during early access: the open courses are free for anyone with an account. No prices have been set.

Do I need a business background?

No. Each calculation is explained with a worked example first, and the calculators do the arithmetic. You need your own figures, or honest estimates of them.

Is this legal, tax or financial advice?

No. The courses teach you to prepare your own figures and documents. Every Lebanon-specific statement names its source and how firmly it was verified, and the lessons say when you need a lawyer or accountant.

Is the certificate accredited?

No. It is a certificate of completion showing that you finished the course and its capstone. It is not a diploma, a licence or an accredited qualification, and its verification page says so.

Where is my work stored, and can I delete it?

In your account, so it follows you across devices. You can export it, take snapshots, and delete it at any time from your workspace. Deleting your account deletes it too.

Will signing up put me on a mailing list?

No. Enrolling sends only messages about what you did — for example, confirming your enrolment. The newsletter is a separate choice that you make yourself.

Build the plan before you build the business.

The Business Foundation and Online Business are free during early access.

Hear when new courses open

A short email when something is worth understanding. No noise, no hype, unsubscribe in one click.